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Avery Dennison Launches New Wine Portfolios

The company has collaborated with wineries and converters to develop more than 150 constructions.

By: Greg Hrinya

Editor, Label &Narrow Web

The label is of the utmost importance in the wine market, perhaps even more than the product itself. Whether drinking a cabernet sauvignon or rosé, an eye-catching label can be the key differentiator in purchasing decision on the shelf. Avery Dennison, a substrates and adhesives supplier based in Mentor, OH, USA, has responded to market demand, developing more than 150 constructions specifically engineering for wine and spirits. The company has gone directly to wineries and converters to troubl...

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